ERA Evergreen Real Estate

If you’re an empty nester, or about to become one, you’ve got lots of company. The number of baby boomers age 65 and over is expected to increase nearly 80 percent over the next two decades. Shifts in the age distribution of our population will result in a growing number of Baby Boomers moving to accommodations that better suit their needs.
Today’s empty nester is not the sedentary retiree of yesteryear. Senior homebuyers tend to stay in or near the same community after they retire. Most people continue to work much later in life, perhaps in an entirely new career or as a full-time volunteer who serves their community.
A major decision you are probably facing is determining exactly what you would like your next living arrangement to be. Unlike generations in days past, today it is nearly impossible to describe a “typical” empty nester’s home. Much depends on your individual lifestyle, family situation and other personal preferences.
New living options marketed to meet a diversity of lifestyles are continually appearing on the marketplace. Translating your choices of amenities, location, ease of maintenance, architectural style, etc. into the selection of your next home can be a frustrating experience. Working with an experienced real estate professional who listens to your needs and understands the market can help shorten your search for the home that is right for you.
Choosing the right real estate professional can also pay dividends when selling your current home. The Senior Advantage Real Estate Council reports that 90 percent of seniors do not put their home on the market until they have settled on their new living arrangements. At the same time, younger families are seeking to move up and out to the larger homes and apartments offered by empty nesters.
The ERA^® Sellers Security^® Plan has been designed for empty nesters and others who wish to remove the anxiety from the process of selling their home. The Sellers Security^® Plan guarantees that your home will sell at a pre-determined price within 180 days of listing your home. Simply put, “If we don’t sell your house, ERA will buy it^®.”
The Sellers Security^® Plan is a guaranteed sale plan offered in all 50 states. An attractive feature of Sellers Security is the ERA^®  system’s exclusive Five Point Marketing Plan, which covers all the bases for a quick and hassle-free sale, by maximizing the marketability and sales potential of your home.

The mature years can be the best time of life – retirement has come, the kids are grown and you can enjoy the results of your hard work and smart choices with all your loved ones. And now is a good time to be a senior – the U.S. Census Bureau says that the mature population is expected to jump nearly 80 percent by the year 2025, and business is already taking note, with many programs to suit seniors’ special needs.

That’s only right, since, even with all the rewards of a life well-spent, the golden years can bring unique concerns not previously encountered. The prospects of moving for the first time in years or even decades, selling a beloved family home, maintaining rental properties, and navigating related tax issues are all special considerations that call for special service.

For reasons like these, the real estate industry has established a special organization to address the unique needs of this fast-growing and significant part of the American family: the Senior Advantage Real Estate Council (SAREC). SAREC has in turn established a certification program by which Realtors® of all ages are schooled in the specific interests of senior homebuyers and sellers. The “Seniors Real Estate Specialist” (SRES) designation qualifies professionals to answer the many questions on the minds of mature customers contemplating their retirement moves.

SRES holders can help guide you through the complexities of selecting your next home for maximum quality of life, considering such factors as accessibility of homes (not too many stairs, high cabinets, etc.); availability of public transportation and senior services; comfort-level of climate and terrain; and much more. These Realtors® also have access to referral networks that can help put you in touch with qualified professionals and suitable housing nationwide.

Your local ERA Real Estate office participates in the SRES program. Among the many other advantages provided by our trained professionals is the ERA® Sellers Security® Plan*, which offers the relief of a guaranteed sale of your current home for those who need to move into their new one in a specified time (as can often be the case with commitments to purchase a new house or deadlines to join a retirement community). Unmatched among national real estate brands, the Plan promises that “We Will Sell Your House, Or ERA Will Buy It!®”, and it’s just part of the array of methods we have to meet your unique needs.

In the senior years or any other time, buying and selling homes is one of life’s most important decisions, both financially and emotionally. It shouldn’t have to be the most stressful and complex, and there are programs and professionals in place to make sure it’s the opposite. With the right Realtor®, you can be the “senior” partner in your own lifetime satisfaction and sales success.

Today we’re all more conscious of security, and while we can all get impatient at its inconveniences from time to time, we are often thankful for the greater worries it helps us avoid. Selling a home is one area in which security concerns are nothing new; opening your home to strangers is a natural part of the process – and so should be your own safety considerations. It’s not about living in fear, but taking a few common-sense precautions so that you don’t have to.

Whether or not you are using a Realtor®, you can make sure the sale stays an occasion for business and not an opportunity for crime. Remove any valuables or lock them away before an open house or other showing of your home. Never leave an answering-machine message telling when you aren’t home, and never divulge sensitive personal details like your work hours – it might seem like a selling point to tell prospective buyers how quickly you can get to your job from this location, but it can also clue would-be burglars in on when to return.

Though the safeguards are simple, there are many of them to remember, and that is one area in which using a Realtor® can strongly help. The businesslike approach of a real estate agent – limiting showings to certain hours, obtaining background information on potential buyers, etc. – might be more acceptable to customers coming from a professional. And in this day and age, Realtors® themselves have to take precautions which make them all the more alert and sensitive to your own security.

Many ERA® sales professionals, for example, take care to show the home to only one group of families at a time. The set number accentuates the feeling of the Realtor® giving personal attention to your potential buyers, and also allows him or her to keep track of their whereabouts.

Some of these procedures can even help expedite your sale: A good agent will introduce him or herself to the neighborhood, let your neighbors know that you have a house for sale, and ask them to report any suspicious activity; this not only helps protect your property, but also helps spreads the word of its availability to more possible customers.

In addition, a common practice of full-service real estate companies is pre-approval through a program such as ERA Mortgage; such a process not only enables a background check on the prospective buyer, but also helps determine their seriousness as customers and saves you time.

It’s always a relief to leave the complex real estate selling process to the experts, and now Realtors® are experts in safety measures that can also put your mind at rest. It may be the way you want to go for both state-of-the-art service and a “real” sense of security.

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As important a landmark as buying a home is in people’s lives, you’d be surprised at how much of it can turn on snap decisions. If you’re selling a house you’ll have to put careful thought into customers’ first impressions, because many sales will be made or lost before they reach the front door – or as soon as they walk through it.

First consider “curb appeal” – the feeling customers get from the upkeep of the house and grounds, and how comfortable this makes them imagining themselves as a resident. You want to do everything you can to make them see your house as their house, both outside and in.

A new paint job is an investment that will more than pay for itself, and neat landscaping – trimmed shrubs, new flowers – puts your prospective buyers in just the right frame of mind. Inside, kitchens and bathrooms should be in sparkling condition – these rooms are known to be what makes up many home-seekers’ minds. Removal of odors like pet smells and smoke will lessen distractions for customers you want focusing on your home’s possibilities, and clearing of clutter is crucial.

The less belongings you have crowding your rooms and closets, the bigger the home will appear, and the easier it will be for potential buyers to envision placing their own possessions there. Put some things in storage if you need to, or hold a garage sale to help cut down on some of the build-up you were going to clear out for moving anyway (just hold it before buyers can see the piles on your lawn or the cars lined up on an otherwise peaceful street). For buyers picturing themselves in your home, it’s also good to present the house in as general taste as possible – personal memorabilia, collectibles, and eccentric wall colors and furnishings should go out with the clutter. Repainting rooms in a neutral white also helps convey the sense of spaciousness.

Clean windows, fresh flowers, and other small details with big impact – they’re what you want to remember. From major improvements which guarantee a return on your investment, to subtle touches that tip the scales in your favor, the features of a house that we often take for granted can be the ones that determine your homeselling success. According to the National Association of Realtors®, curb appeal alone accounts for half of all home sales.

A little effort now saves you a lengthy process later. First impressions will expedite the sale, and securing the services of a qualified Realtor® will make it all the surer. A real estate professional can guide you in all the above matters and more, from supplying a checklist of presentation tips, to recommending affordable painting contractors from his or her industry connections, to helping you rearrange the furniture. Whatever it takes, we can give you confidence that, for some buyer soon, the showing of your home will be love at first sight.

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